Why Casual Readers Don't Convert If you're like most business owners, you've poured your blood, sweat, and tears into your enterprise. Folks visit your site, browse your products, maybe even...
Posts by Greg Reed
Ignoring Personalisation Let's face it, nobody likes to feel like just another name on a list. When you send emails without any personalisation, it screams “generic” and goes straight to the...
Connecting Through Laughter Let's face it, nobody enjoys reading a dull email. Picture this: You're sifting through your inbox among endless promos and updates when one email makes you chuckle....
Why Engaging Emails Matter In a world where everyone’s inbox is bursting at the seams, why should anyone care about your emails? Well, allow me to spill the beans. Engaging emails can breathe new...
Unveiling the Magic of Storytelling in Emails Let me tell you a little secret. People don't just buy products; they buy experiences, emotions, and stories. Even in the hustle and bustle of email...
Understanding the Importance of Your Subject Line Let’s be real, the subject line is the make-or-break moment for your email. It’s like the doorman at an exclusive club—you wouldn’t get in...